Portfolio Archives: Naming

Optima Living Communities

Branding, Naming, Web DevelopmentBy courtney May 1, 2020

Challenge In the Edmonton community of Sherwood Park, Pangman Development Corporation and Synergy Wellness Centre launched plans to build a unique, multi-faceted seniors care facility. They hired Optima Living Communities, which runs several senior care centres in Alberta and British Columbia to operate it. Optima approached Red Rocket Creative Strategies for help with the branding…

Wheaton Precious Metals

Branding, Corporate Communications, NamingBy courtney May 15, 2018

Challenge Wheaton Precious Metals is the world’s largest pure silver and gold streaming company, whose innovative ‘streaming’ model funds mining companies and unlocks value for their shareholders and mining partners. For the first twelve years of the company’s life, they were known as Silver Wheaton, a name that their business had outgrown. In the company’s…