Direct Marketing is most successful when there is interaction between the recipient and the document. Corbel Commercial is a boutique realtor that has carved out a niche in Vancouver’s Gastown and Yaletown districts. This effective DM piece was conceived and produced by Red Rocket Creative Strategies. Pulling the exposed tab transitions the cover from a page of available buildings to a page of Corbel Commercial sold/leased signage. The response has been overwhelming and the ROI (return on investment) exponential.