YELLOW

Its Symbolism—
optimism, extraversion, friendliness, anxiety, irrationality

Its Effects—
the right yellow can reduce depression; too much yellow, or the wrong tone can cause self-esteem to plummet

There are two types of personalities associated with yellow—

The Achiever—
• motivated by success
• task oriented
• love knowledge, love to learn
• can be workaholics
• have a fear of failure
 
The Loner—
• self sufficient
• brilliant thinkers
• usually calm, kind and trustworthy
• fear of being incompetent
• may seem cold and distant to others

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

An Announcement of Significant Proportion

 

The Players:

W3 Solutions is Canada’s leading provider of post sale customer management solutions including extended warrantee service plans, after-market affinity products and call centre customer support services.

GE Commercial Distribution Finance is one of General Electric’s largest “growth engines.” They offer such products as growth capital, revolving lines of credit, equipment leasing of every kind, cash flow programs, and asset financing.

 

The Opportunity:

Do you see synergy potential between these two companies?

Combining the stability of GE Commercial Distribution Finance Canada with the secure service advantage of W3 Solutions retailers can focus on what they do best, sell product. Together, W3 and GE will help them do it better.

 

The Announcement:

This business to business full page ad was designed by Red Rocket and appeared in MarketNews magazine.

To learn more about W3, visit www.theW3solution.com