Challenge

EnviroSafety is a lower mainland provider of workplace safety training, and a source for safety-related consulting, equipment rentals and installations. They came to Red Rocket Creative Services seeking a new website. Their previous website was poorly structured, slow, and confusing. They wanted a better marketing tool, and wanted to add an ecommerce shop where clients could order products and register for training.

Strategy

Our first step was to analyse the previous EnviroSafety website and identify where visitor failures occurred. Using lessons learned, and applying industry best practices, we created a clear and logical site structure. We then developed a series of icons to represent their core  categories: Training, Consulting, Safety Equipment, Installation and Rentals. The new site is easy to navigate, with a streamlined booking system and an integrated ecommerce shop.

Key Services Provided
  • Strategy development through client consultation
  • User experience design
  • Web development
Easy, quick online registration and booking

Safety training sessions are at the core of EnviroSafety’s business, and their old website was losing them business. The new website makes it easy to find and book training sessions—and bookings have increased.

Better safety products for safer workplaces

The new EnviroSafety website makes it easier for visitors to find— and then purchase or rent— the job-specific safety equipment that they need for a safer workplace.

Supporting a trusted brand

A company that provides safety-related training, equipment and services must present itself as an expert source of trustworthy guidance. Every aspect of the site’s design projects EnviroSafety’s reliability and passion for excellence.

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